Customer intelligence for Shopify brands.
Beyond Klaviyo. Beyond Audiences. The segmentation, audience and content tools Shopify merchants actually need.

“Klaviyo told us who bought. Elevate tells us who’s worth keeping.”
Shopify’s native analytics tell you what happened. They don’t tell you why, who to double down on, or where the value in your customer base actually sits.
Elevate Segmentation layers customer intelligence on top of your Shopify data. Segmentation by behaviour, purchase history, and predicted value means your Klaviyo flows work harder and your paid acquisition targets people who actually convert.
The result is a single view of your customer base that your marketing, retention, and acquisition teams can actually act on.
The segmentation layer Shopify doesn’t give you.
Segmentation depth
Beyond RFM. We build segments on product affinity, purchase cadence, and predicted lifetime value: the variables that actually separate your best customers from the rest.
Klaviyo-augmenting workflows
Connect your segments directly to your email flows. The right message to the right customer at the right time, without rebuilding your entire Klaviyo setup.
UK audience expansion
Move beyond Klaviyo’s audience-building with UK data layers that help you find more customers who look like your best ones.
Four applications, one data layer.
Segmentation
Understand which customers drive value and which don’t. Build precise segments that go beyond what Shopify and Klaviyo give you natively.
Lookalike acquisition
Take your best customer profile to paid channels. Find more of them with audience data grounded in real behaviour, not platform lookalikes.
Lifecycle copy
Generate content and messaging that maps to where each customer is in their lifecycle. Stop sending the same email to everyone.
ICP refinement
Define your ideal customer profile from data, not assumption. Know who to acquire more of and who to stop chasing.